Pearl Lemon - SEO Agency London

Drive Your Website’s Ranking Higher When You Buy Finance Backlinks With Pearl Lemon

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It’s a common source of frustration for financial firms attempting inbound finance marketing. You’ve been told that you must create excellent content to improve your SEO (search engine optimisation). Despite this, you find that nothing appears to happen.

Your customers and search engines will hold your brand (and website) to the highest standards to ensure that you deserve that trust. That means you’ll need to know much more than just what SEO is if you want to grow your organic market share. You must thoroughly understand ranking factors–like obtaining high-quality backlinks.

Backlinks are one crucial factor that you should include in your SEO, but obtaining high-quality links can sometimes be challenging–that you need a professional’s help. Good thing our experts at Pearl Lemon are always ready to help. We are SEO experts that offer exceptional link-building services, giving you easy access to high-quality backlinks.

Reach us today to learn more about how we can help.

What Are Backlinks?

Backlinks are similar to votes in that they inform Google that a specific website is trustworthy and that the content on the site is valuable, credible, and useful. As a result, the greater the number of these “votes” you have, the higher your site will rank in Google and other search engines. 

There are only two types of backlinks: dofollow and nofollow. A reader will never notice the difference between a dofollow and a nofollow backlink. The difference is in the source code, which can only be determined by Google itself.

Dofollow backlink: When you place a dofollow link on your website, you are informing Google that the link is organic – that the target website did not pay for the link – and that you are vouching for the accuracy of the content at the other end of that link.

Nofollow backlink: ‘Nofollow’ allows webmasters to tell search engines, ‘Do not follow links on this page’ or ‘Do not follow this specific link.'” Nofollow links have HTML markup like rel=nofollow

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Some Financial Services That Require Backlinks

Backlinks for accounting, banking, and finance websites can boost your website’s credibility and promote trust. Backlinks can also help your website rank higher in search engines. Here are some of the banking and financial services that require SEO backlinks:

Accounting

Backlinks and link building are critical for accounting firms’ websites.

If an accounting firm has links from high-quality sites, it will appear more on the search results page than a site with no links from other high-quality sites.

Accounting firm websites frequently contain a wealth of useful information. In that case, it is up to your content for your readers to decide whether or not to do business with the company. A solid online presence can also help the company attract new customers and partners. Link building and backlinking are critical for Accounting firms in developing an online presence that will help the business grow and prosper.

Auditing

According to some, backlinks and link building are no longer as important as they once were. However, there are a few reasons why link building and backlinks are still crucial for Auditing company websites. 

Backlinks and link building, first and foremost, provide context for the audit findings that a company publishes. This contextual data can help potential investors and clients make informed decisions about investing in or doing business with a company. 

In short, backlinks and link building are still crucial for various reasons, including the audit process and the overall success of a company’s online presence.

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Banks

Links are the most essential signals a website can send to search engines. Indeed, “links are one of the most important factors in determining a site’s ranking and visibility,” according to Google. It is critical for banking company websites to build links and improve their backlink profile.

Article submissions to reputable blog sites are an excellent way to build links. Articles featuring banking websites that provide valuable industry insights can help generate link clicks and encourage other website owners to link to the original author’s site. Furthermore, submitting articles on relevant topic areas can aid in increasing a site’s authority within its specific niche.

Finally, backlinks and link building for banking company websites are critical for improving a site’s ranking in search engine results pages.

Brokerage Firms

For financial institutions, the importance of solid link building and backlinks cannot be overstated. A robust online presence can attract new customers, partners, and employees. 

Furthermore, a well-linked website can improve the visibility of a company’s product and service in search engines. As a result, brokerage firms must create links to their websites through high-quality content marketing initiatives and targeted link-building campaigns. The right combination of in-house knowledge and outside assistance can significantly impact a company’s online visibility and ranking.

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Link Building Techniques For Finance Websites

Backlinks are the most valuable but also the most difficult to obtain. How can you get high-quality websites to link to you instead of your competitors?

Here are some of the best strategies your company can employ to increase backlinks:

Find Your In-House Celebrities

Some of your most valuable resources work at your bank as board members or on-the-ground financial advisors. Who has extensive experience? Who is involved in their neighbourhood? Or who gives to worthy causes? Or are they genuinely enthusiastic about what they do? Who is the person who best embodies the values of your brand?

Don’t let these people go unnoticed because they can reflect your brand in ways no one else can. And if they become the faces of your content, they will become more trustworthy and recognisable. People in your industry may begin to look for content from their favourite advisors in the same way that they may gravitate toward certain writers on their favourite news websites.

If they’re busy (which they most likely are), assign them a ghostwriter or schedule interviews for them. Then, as you would with a company brand, build their brands. Create and optimise social media profiles and provide the assistance required to activate these accounts. Secure writing gigs and opportunities with the appropriate publications. You can also promote them by reaching out to the media, scheduling interviews with them, having them appear as a featured guest on relevant podcasts, and so on. Make them regular guest contributors on well-known industry websites and blogs. Allow their expertise to help you strengthen your brand and backlink profile.

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Guest Posts

Writing an article on someone else’s platform or a guest post is another way to gain recognition for yourself and your website. In a guest post, you offer to write an article in your area of expertise for a venue that caters to your target demographic.

For example, if you’re an advisor who works with ultra-high net-worth clients on trust formation, offer to write a guest post for local probate attorneys. You can include a link to your website and your byline in the post. Before linking to yourself, check with the publishing venue to ensure that this is standard practice for their site.

Publish Your Own Research

Content such as research papers, case studies, and infographics can help boost your backlink profile and website authority.

People are fascinated by study findings, particularly those involving statistics. Original research garners a lot of attention and backlinks from individuals and publishers.

Conducting and publishing original research can help your fintech company establish itself as an expert in its field. You can outsource research to a third party who may have the necessary resources, such as access to information, or you can conduct it in-house.

Another advantage of original research is that it can be repurposed for future postings. You could present the findings in a blog post, discuss the study and methodology in a podcast or vlog, and summarise the results in an infographic.

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Invest In High-Quality Content

SEO and content marketing are mutually linked and complement one another.

With high-quality content, you can reap the full benefits of SEO – relevant and useful content on your website encourages visitors to stay longer, improving your search rankings.

Essentially, SEO and content cannot coexist successfully. Marketers must understand that both elements complement one another, so to improve your rankings, you must focus on creating great content.

Outsource Your Link Building Services Or Buy Links

As the scope of digital marketing broadens, many businesses and marketing firms are looking to outsource link-building requirements.

Outsourcing link building is a cost-effective and trustworthy way to enhance your SEO and improve overall returns, whether to keep up with your competitors or if you’re starting. With so many other digital marketing factors to maintain, it makes sense that businesses are looking to resolve the productivity challenges of managing links through outsourcing link building.

Why Outsource And Buy Finance Backlinks?

While you may believe you have everything you need, consider some of the top reasons smart business owners like yourself choose to outsource link building.

Focus On Your Core Services

Link building is a time-consuming task that can sap your energy away from more important aspects of your business. As a result, attempting to keep up with the constant influx of algorithmic updates may eventually prevent you from focusing on your primary line of business.

In this case, you should play to your strengths and concentrate on your core services. Why waste your valuable time doing a time-consuming job when you can outsource your requirements to experts who can deliver exceptional results?

Just as you wouldn’t waste your time attempting to repair a leaking sink in your office, sometimes you need to let the marketing experts take over and give you time to do what you do best – run your business.

If you already wear too many hats, the extra time and attention your links and primary responsibilities will receive can make a significant difference in your overall business.

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Scale Quickly

Although a quality backlink should be prioritised, and good links should be coming in at a consistent rate and volume (around ten links per month) to produce results. That takes time, especially when you have a lot of goals to meet.

Outsourced link-building specialists who have been in business for a while, like Pearl Lemon, have a slew of tactics and tricks up their sleeves to help you scale your activities as quickly as possible.

If something doesn’t go as planned, they should be able to regroup and provide a personalised approach to each client quickly. Expect results faster than an in-house team, but don’t expect them on the first day.

Get Quick Results

Outsourcing your backlink strategy and acquisition means getting results faster.

On average, people receive 121 emails per day at work. This implies that every day, high-authority websites receive hundreds of link-building emails. It’s become a norm how much cold outreach is done for links at this point.

Remember that you can’t just “send emails” and expect to receive links. You get almost instant results when you hire a link-building agency like us here at Pearl Lemon.

Link building is about establishing relationships on a large enough scale to affect referral traffic, organic traffic, and rankings positively. Outsourcing eliminates the need for years of agonising research to find a cost-effective process that works, scales and results in a measurable return on investment (ROI).

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Access to High-Quality Backlinks Made Easier With Pearl Lemon

Link-building is challenging because it takes time, and it is difficult to obtain links with low domain ratings. But with several link-building services and paid links, your website can now effortlessly have high-quality backlinks.

Pearl Lemon offers exceptional link-building, paid backlinks, and other SEO services to help your finance website rank higher on search results.

Contact us today to learn more about our services.

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Talk is cheap, so we don’t just say what we can do – we can show you! Our SEO campaigns have a track record of not just ranking our client’s sites on page 1 of Google but much more besides. You can expect an improved user experience, more traffic, better conversion rates, increased brand awareness and more.

Testimonials

What Our Clients have said about our SEO Agency.

Here at Pearl Lemon, we can help your company grow.

The engagement has led to an increase in inquiries through multiple channels. Pearl Lemon works closely with the internal team to ensure an effective collaboration. The team is open and transparent, providing a high level of customized service.
Lucy Russell
Director, Winova Properties
The engagement generated eight calls within the first month. Pearl Lemon establishes a seamless workflow to ensure consistent communication. Their professional team is enthusiastic throughout the process.
Leigh Ashton
CEO, The Sales Consultancy
Attendance to the event grew at a rapid pace, and a significant number of respondents gave positive feedback regarding Pearl Lemon’s approach. The team provided recurrent progress updates that clearly demonstrated their impact. Their knowledge and transparency set them apart from other vendors.
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VP Events & Sales, Paddington Works

FAQs

The backlinks we can build for finance niche sites are widely considered legal.

Many associate black hat links with the finance niche, but the links we create meet the same quality standards as our other link offerings and do not contain spam.

Yes, you can rank a site higher for specific terms without links, but it won’t last long if it’s in a moderately competitive niche.

A backlink takes approximately ten weeks (or approximately 2.3 months) to result in a one SERP position ranking increase. The lower a page’s pre-existing ranking, the more drastic (and fast) an effect the new link will have.