Sell More Cars, Get Your Dealership Growing With Our Results-Focused PPC For Auto Dealers


There’s no doubt that you know how to drive a car if you own an auto dealership, but can you drive a successful marketing campaign online?

In the automotive industry, word of mouth alone is no longer enough. Your services also need to thrive online because purchasing trends have changed lately. People go online to look for the products and services they need. 

Statistics show that 90% of car shoppers prefer a dealership where they can start the buying process online. It’s a much more efficient process. As a business person, you need to understand this trend better and build a PPC campaign around it for a comprehensive buyer’s funnel.

Well, you might be thinking of improving your dealership traffic by organically dominating the search engines– it works. But the method can only bring you so far. You will be missing out on a massive part of online marketing. 

Even if you rank no.1 on the search rankings, there’s a possibility that you are missing out on potential clicks from prospects if you do not have a PPC ad campaign. There are different types of ads you can put together, and at Pearl Lemon, we are here to help you with that.

We are a full-service digital marketing agency offering a wide range of services to get your auto dealership top of the results. Our PPC services aim to increase your click-through rates and maximize your conversion opportunities.

We will tailor our PPC campaigns toward your target market and help you reach the prospects that matter most.

Do you want to know how to make the most of your PPC?

No worries– we’ve got you covered! 

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PPC Ads Are Different From Other Forms Of Marketing

While other traditional ads can still be effective, the impact and target response is based on assumptions. PPC makes it possible for you to determine how effective your ads are. It offers the following advantages:

Improved targeting

People are using search engines and online directories to find auto dealers. PPC ads are tailored toward the terms people use to find products and services, so they only pop up in front of those people.

Increase your online prospecting

When you work with Pearl Lemon, we'll help you become more visible for the search terms your ideal clientele uses to find you and attract more patients to your business.

Get advanced analytics

With traditional processes, it can be hard to determine how many people saw your ad, how many acted on it, or even which copy got the best response. Traditional advertising makes it challenging or impossible to find these solutions, while online channels make it relatively simple to quantify them.

Increase your online prospecting

When you work with Pearl Lemon, we'll help you become more visible for the search terms your ideal clientele uses to find you and attract more patients to your business.


PPC ads are incredibly flexible. You have the freedom to decide how much money you want to spend at any time and change your ad campaigns as you see fit. If your campaigns succeed, you can decide to run more of them; alternatively, if you need a break, you can pause and pick up again later.

PPC ads complement other forms of media

PPC can work well with other marketing techniques, such as content marketing and SEO, to boost brand exposure and create more targeted traffic.

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There's Potential In The Numbers

As more people turn to the web to look for products, PPC is an invaluable tool that can drive maximum results. Studies show that 

  • 97% of consumers use the internet to search for local businesses. 
  • PPC is among the top three on-page conversion generators.
  • Traffic brought through PPC advertising yields 50% more conversions than organic advertising.

When done effectively, PPC can drive significant traffic to your website and give you an edge over competitors. Whether you have a big or small budget, PPC is affordable and cost-effective. Your money goes to viable leads.

PPC and SEO for auto repair shops  or dealers is so worth it. Besides increasing traffic to your products, it will bring good and qualified traffic. Another thing is that search engines already have visitors, so you already have a pool of people ready to purchase. You must just put your products in front of them– get their attention.

Advertisers who leverage good marketing get to see the benefits.

Ready to get started? Pearl Lemon is here to help.

What Should You Expect When You Work With Us

A skilled team will manage your PPC campaign, and they will make every effort to ensure your success from the start of implementation to the end of the research. We execute customized campaigns that align with your company objectives using a combination of human knowledge and algorithms. To ensure the highest ROI, we continually examine and optimize the campaigns.

At Pearl Lemon:

  • Precision targeting and maximizing return on investment are the top priorities. 
  • We used targeted keywords to connect with potential customers. 
  • We work to be in sync with your business.
  • Our highly targeted and compelling ads guarantee increased conversions while providing cost-effective solutions.
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Talk is cheap, so we don’t just say what we can do – we can show you! Our SEO campaigns have a track record of not just ranking our client’s sites on page 1 of Google but much more besides. You can expect an improved user experience, more traffic, better conversion rates, increased brand awareness and more.


What Our Clients have said about our SEO Agency.

Here at Pearl Lemon, we can help your company grow.

The engagement has led to an increase in inquiries through multiple channels. Pearl Lemon works closely with the internal team to ensure an effective collaboration. The team is open and transparent, providing a high level of customized service.
Lucy Russell
Director, Winova Properties
The engagement generated eight calls within the first month. Pearl Lemon establishes a seamless workflow to ensure consistent communication. Their professional team is enthusiastic throughout the process.
Leigh Ashton
CEO, The Sales Consultancy
Attendance to the event grew at a rapid pace, and a significant number of respondents gave positive feedback regarding Pearl Lemon’s approach. The team provided recurrent progress updates that clearly demonstrated their impact. Their knowledge and transparency set them apart from other vendors.
Lulu Laidlaw-Smith
VP Events & Sales, Paddington Works

The Pearl Lemon Guarantee

PPC is not just about marketing your services online. It’s about appearing on top of the SERPs for suitable clients. Pay per click is one of the quickest and fastest ways to appear on the search results. At Pearl Lemon, we use paid ads to help you build brand awareness, generate web traffic, and gain immediate results from your target audiences.

Our team will work closely with you to determine the campaigns that will increase your click-through rates. By driving quality traffic to your website, we will help turn clicks into appointments for the auto dealer services that are most important to you. 

We promise transparent reporting. We will optimize your campaigns to ensure the best ROI.

Call us if you want to boost traffic to your auto dealer’s website. We will be more than happy to help.


PPC is an effective method that can yield an excellent return on investment. It’s a keyword-focused marketing strategy to improve your website’s organic traffic. PPC for your auto dealership can help you get ahead of your competitors in the organic search engine results. This is a highly effective way to drive traffic to your website and turn clicks into clients!

Although both are digital marketing strategies, Pay-per-click and SEO are different. PPC, or pay-per-click, is a paid advertising strategy in which businesses focus on keywords and pay for each ad click. It doesn’t matter how many people have seen the ad. SEO, or search engine optimization, is a marketing strategy that helps businesses rank higher organically in search engine results pages (SERPs) without paying for ads. 

Both PPC and SEO are effective ways to drive traffic to your website, but they fulfil different needs. PPC is best used for short-term marketing campaigns for a new product or service, while SEO is best for long-term organic brand growth.

We use a couple of tools to help us in the process. We will conduct keyword research to find your prospects’ search terms to find your services. Keyword research also helps us determine what words will help your ads appear on top based on popular searches.

It is worth your investment. At Pearl Lemon, we tailor your PPC ads to drive more traffic and convert clicks into qualified patients.

Our team is creative and innovative. We will create impressive, engaging, and informative ads we are sure your target patients will click on, driving highly convertible traffic.  

We'd Love To Hear From You!

If you have any questions, please do get in touch with us! If you’d prefer to speak directly to a consultant, Book A Call!