Attract More Customers You Can Pamper With Our PPC For Barber Shops
Barbershops are probably one of the most sought-after places since they are businesses that can provide personal care for the hair, face, nails, and many more.
But with a saturated marketplace where almost many people are starting their barbershops – the competition gets more complicated.
That’s why you need PPC for your business. You need to stand out to the people who search for barbershops online and turn them into your next customer.
Here at Pearl Lemon, we have PPC management services to help you out.
If you’re intrigued by this strategy, book a call now so we can explain.
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Google Ads Benefit You
When you employ PPC strategies, you help your barbershop be more visible to the eyes of people who look for accommodations online.
May it be a quick cut or a cut with a shave, you can be their barber if you get your strategies right.
Here are some ways PPC and Google Ads help your business reach your target market.
First, targeting your audience through demographics is one of the most effective and efficient ways to target your customers.
It allows you to show ads among specific people based on their gender, location, age, device, and many more factors to consider whenever they do searches.
Second, you can target more customers for your barber shop with Google Ads’ custom intent tracking feature.
With this guide, you may pick keywords and phrases that users most likely use whenever they perform a search. These are frequently used by individuals and would allow you to gain more warm leads.
Third, remarketing allows you to again serve your adverts to those who have previously clicked on them.
Remarketing advertisements are beneficial since they keep your shop and services in front of people who commonly look for barbers.
It appears particularly to those on the verge of completing an appointment at your barber shop but needed a final push.
Lastly, users searching for related queries to your barber shop will see your ad if you employ new keywords in the body of your ad.
The nice part about keyword targeting is that you can adjust it to fit the criteria each user is using on their search.
You may also tailor your terms to reach a particular demographic or target a specific search intent.
Our PPC For Barber Shops
We can help you drive immediate and qualified traffic to your website. Our POC services include:
Keywords Research and strategy
We can optimize your keywords to match your prospect's search intent. Our team will define your goals and create keywords based on what people search online about your services and your overall marketing objectives. This can help us boost your search relevance and site traffic.
Optimized Landing pages
Boost your conversions with a landing page that supports your business goals directly. Our PPC experts work alongside our SEO team to optimize your landing pages for voice and mobile search. We highlight your unique selling points and place clear CTAs.
Boost your targeting and gain more prospects with engaging ad copy. We can tailor compelling copy to capture the attention of readers. We can curate the right content to promote your business and crash target KPIs.
A/B SPLIT TEST
We can help determine variations that have the highest conversion rates. Our team will also identify your goals, collect data about your target market, create ad variations and conduct split tests to analyze your results. Doing this helps us launch high-performance ads at a low cost.
Conversion rate optimization(CRO)
Our team can launch integrated social media marketing and PPC solutions to ensure that you get your money's worth. We can perform competitor analysis, align CTA's with your keywords and optimize your landing pages.
Social media ads
We can help you grow your social media channels to increase sales. Properly placed ads are an excellent source of high-quality traffic for your restaurant website. We will ensure that we target the right keywords to help you get the most out of your campaigns. Our team will also evaluate your restaurant's existing campaigns to improve conversion rates and help set the pace for new campaigns.
We’ve got a lot of services to offer, however, if we put them all here you might get bored.
If you want to learn more about our other strategies available for furniture stores, you can talk to our experts.
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Talk is cheap, so we don’t just say what we can do – we can show you! Our SEO campaigns have a track record of not just ranking our client’s sites on page 1 of Google but much more besides. You can expect an improved user experience, more traffic, better conversion rates, increased brand awareness and more.
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Here at Pearl Lemon, we can help your company grow.
Be Everyone's Barber
As someone who runs a business, you must understand that it’s vital for your products or services to appear before your target market. You need advertising that has speed, performance data, and budget control– exactly what PPC or pay-per-click offers. This method is crucial for business owners like yourself because it is a proven efficient and effective way of presenting your brand to the right people at the right moment. It also gives you several benefits, such as utilising search algorithms, providing quantifiable data for analysis, and giving results you can measure.
Pay-per-click ads work in a manner that is easy to comprehend for everyone. With this type of ad, you only pay your ad when a user online actually clicks on your placed ad. In other words, PPC is a remuneration auction channel that favours businesses who are prepared to pay more or devote more time to their advertisements with better ad placement and results. For instance, you bid on a keyword that goes live on Google. If a user makes a query related to your business, your ad listing will come up on top, and if someone clicks on that link, and redirects them to your page, then that’s the only time you’re going to pay for that listing.
An ad impression happens when users see an ad while using a search engine to look for something. Impressions are free. However, you must have an extremely relevant expert in the field to easily acquire them. On the other hand, an ad click is the number of clicks your ad listing has incurred.
To have the best project outcome, two things need to be done. One is to ensure that your plan and strategies to be done and implemented are tested effective and efficient by experts. The other one is to maintain routine on the launched campaigns of the project.
The costs will vary greatly depending on the agency’s location, the number of services done, the experience of the PPC management team, and the ad budgets put in place or decided by you. Standard management fees for campaigns are maybe 1000 GBP or more a month. If you want to know the exact pricing for your business, book a call now.