Accommodate More Vacations & Business Trips Through Our PPC For Travel Agencies
As a travel agency, your top priority is to reach people who would want to travel domestically or internationally.
And you’re probably having a hard time looking for a way to do that.
Well, you’ve stumbled upon the right corner because we have a solution that you would definitely want to try.
Here at Pearl Lemon, we offer the best PPC management services to help your agency be more visible among potential customers online.
If you’re interested in learning more, book a call now.
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Our PPC For Travel Agencies
PPC or pay-per-click is a digital marketing strategy that allows your business to boost online visibility through paid ads and brand retargeting.
This method allows your business to be on top of search results for your brand at the nearest time possible.
Here are our PPC services that will truly enhance your business value.
Competitor Analysis
Performing a competitor analysis is essential in helping you build a high-performing PPC campaign and identifying markets or niches where you can utilise or stand out. Pearl Lemon examines your competitor's technique to see what works and where you might get an advantage. We identify your direct and indirect competitors, find the keywords they're betting on, and examine ad wording & destination pages. You can guarantee that you'll always be one step ahead of the competition with analytical and thorough reports.
Bidding Research
If you want to get your money's worth and constantly get results beneficial to your business, you'll need to manage your PPC bids. Pearl Lemon will assist you in determining the best bid amounts for your campaign so your business will succeed and obtain the most significant results. Obtain the most excellent pricing on high-quality and high-performing keywords with us.
Keyword Research
You must see which keywords are working effectively for your PPC campaign. Pearl Lemon will find keyword sets that need the least time and effort to run and get the best results. We guarantee the most effective and efficient keywords to guide your business to its online success. By mixing discovered keywords with innovative advertising and engagement, you will entice more people to see your content and receive the most hits across the internet.
Geo-Target Improvements
Most searches are relevant to locations because people love to have what they need close to them. For that reason, we can improve your business's geo-targeting strategy while we run your PPC campaign. Through this service, you can target areas, and people focus on searching for what they need near them.
Ad Placement
You don't randomly put up your PPCs anywhere. It's essential to strategise where to place them first because one wrong placement can lead to many lost opportunities. Pearl Lemon will place your PPC ads in the places that most people go to so that you won't have to worry about your investment flunking.
Monthly Reports
You must know how your PPC campaign is progressing. With Pearl Lemon, you'll never be in the dark on how your campaigns are working because we will give you updates on the reporting intervals we agreed to do. You'll have analysis reports, data, and background information on everything around your PPC investment.
Are you interested in learning more about our services? You can talk to us.
Use Google Ads For Your Business
When you employ PPC strategies, you help your company be more visible in the eyes of people who look for software services for themselves.
May it be a big-scale software or a simple one that can be done in a matter of minutes, you can get many clients if you get your strategies right.
Here are some ways PPC and Google Ads help your business reach your target market.
PPC is targeting your audience through demographics is one of the most effective and efficient ways to target your customers.
It allows you to show ads among specific people based on their gender, location, age, device, and many more factors to consider whenever they do searches.
It also targets more customers for your company with Google Ads’ custom intent tracking feature. With this guide, you may pick keywords and phrases that users most likely use whenever they perform a search.
These are frequently used by individuals and would allow you to gain more warm leads.
PPC allows you to serve your adverts once again to those who have previously clicked on them through remarketing.
Remarketing advertisements are beneficial since they keep your services in front of people who commonly look for software as a service.
It appears particularly to those who already have an idea in mind or among individuals on the verge of contacting or emailing a SaaS company.
Users searching for related queries to your company will see your ad if you employ new keywords in the body of your ad.
The nice part about keyword targeting is that you can adjust it to fit the trends you want to ride on. You may also tailor your terms to reach a particular demographic or target a specific search intent.
You can trust PPC as one of your marketing strategies online because statistics show that one-third of people (33%) click on a paid search ad.
After all, it directly answers their search query.
Be Their Trip Organizer
Travel agencies typically rely on referrals or recommendations from previous clients and relations.
That won’t be a sustainable lead generation form, won’t it?
If you rely on the same methods, it’s time to try digital marketing today– specifically PPC.
Many other companies and small businesses use it, so why won’t you?
Book a call today to get started.
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Here at Pearl Lemon, we can help your company grow.
The engagement has led to an increase in inquiries through multiple channels. Pearl Lemon works closely with the internal team to ensure an effective collaboration. The team is open and transparent, providing a high level of customized service.
Lucy Russell
Director, Winova Properties
The engagement generated eight calls within the first month. Pearl Lemon establishes a seamless workflow to ensure consistent communication. Their professional team is enthusiastic throughout the process.
Leigh Ashton
CEO, The Sales Consultancy
Attendance to the event grew at a rapid pace, and a significant number of respondents gave positive feedback regarding Pearl Lemon’s approach. The team provided recurrent progress updates that clearly demonstrated their impact. Their knowledge and transparency set them apart from other vendors.
Lulu Laidlaw-Smith
VP Events & Sales, Paddington Works
FAQs
Negative keywords exclude your adverts from showing non-relevant keywords or keywords that won’t result in a sale. Since you’re an event and want to target the keyword’ trending event’, you might want to exclude negative keywords such as ‘building checking’, ‘fire exits’, ‘elevator repair’ etc., from your choice of words.
It depends on what you want to achieve for your company. However, there are a variety of paid advertising platforms and methods you can choose from. Here at Pearl Lemon, we can do traditional keyword campaigns, banner advertising, eCommerce advertising, and video advertising on YouTube if you wish for us to do so.
Yes, we can track your conversions for you. We can measure various conversion types, from email inquiries and newsletter sign-ups to app downloads, phone conversations, and eCommerce purchases. We will send the full report to you whenever you ask for it.
We provide information on the regular activities of your campaign as a default. It includes the number of clicks, cost per click, average position, click-through rate, and cost per inquiry. We may, however, modify the report to your individual needs, ensuring that you receive feedback on the essential facts that are most important to you.
The costs will vary greatly depending on the agency’s location, the number of services done, the experience of the PPC management team, and the ad budgets put in place or decided by you. Standard management fees for campaigns are maybe 1000 GBP or more a month. Book a call now if you want to know the exact pricing for your business.
