Play Seriously In The Market When You Hire Our Services On Google Ads For Apps!


You might wonder how to sell your app and market it to the public. 

Eventually, you might feel sorrowful when you realise that the app market world is diverse and competitive.

In this intense environment, how can you ensure that your app is purchased (if paid), downloaded, installed and used by the people?

Well, you can consider yourself lucky because you and us, Pearl Lemon, are destined to meet and help your app get its ranks. 

To help your app reach the top, we use Google Ads to maximise its utility in digital marketing.  

Play seriously and fasten your seatbelts as you can get a fast ascent here at Pearl Lemon. 

Are you interested in how we work? Don’t hesitate to call us today.  

Digital Marketing For Your App Launch

The world of apps is so broad that you literally can’t count it in one night!

That is technically true. In 2021, there were over 230 million total app downloads worldwide. This considerable number should be enough reason to do a marketing strategy that will make your app go to the next level. 

As a business-minded person, you might ask, What is the appropriate plan for me to market my app without losing too much money on advertising expenditures and will be the most efficient enough to affect my sales positively?”

Yes! You heard it right. Digital Marketing is the only appropriate plan for you. 

Digital marketing links customers with rapid, trustworthy, low-cost services that benefit people who utilise it. Below, you may read about some of the advantages of digital marketing for your apps. 


Smaller firms may find it challenging to compete with larger ones in marketing campaigns in many ways. When you transition to digital marketing, you may reach out to more individuals for less money.

Traditional marketing tactics have several hidden costs, especially when transportation costs change. The only cost associated with internet marketing is time and a bit of a budget. It takes time and works to build a search engine to maximise your social media engagement and focus your marketing plan on relevant information.

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Target Ideal Customers Easily

You must reach the correct individuals to have an effective marketing strategy. You must reach out to people interested in your app and who want to try it from you. The capacity to target people directly is the primary advantage of internet marketing.

It is tough to target consumers using traditional marketing tactics.

In general, your message is broadcast to everyone in the hopes of reaching those who are interested in your business. Getting enough leads to justify your marketing budget is challenging.

You may use digital marketing to reach out to people interested in your app. It provides depth that traditional marketing cannot match.

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Google Ads For Apps

When you look for a new app, you’ll probably go to a play store to find it, on YouTub for tutorials, or Google search for inquiries. Well, that’s primarily because almost everything you need is on these platforms.

So we understand if you want to use Google Ads to promote your newly launched application online.

With our help, your iOS or Android app can be promoted with Google Ad campaigns on Google Search, YouTube, and Google Play. 

We will use Google’s technology to optimise your App ads to reach the audience most interested in apps like yours.

Pearl Lemon will manage from your google ad registration down to monitoring it for your feasible returns. No matter which market niche you want to cover, we can arrange the Google Ad for it.

We can do this in three easy steps:

  1. App Ad Creation: Allow us to make the perfect description for your ads, the photos to use, and the taglines to catch their attention.
  2. Budget Setting: We must know how your financial capacity works. This way can get the most optimal deal for you.
  3. Goal Identification: We must know what you want to achieve and where you want to be a few months or years ahead. Our team will devise a plan based on that.

So what are you waiting for? Book a call to start seeing your App on top of Google searches today.

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Other Services For You

Aside from Google Ads, we’ve got a lot of other services in the bag. Here at Pearl Lemon, we provide the services that are best suited for your app marketing. You can check it out below. 

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International SEO

If your app is set to be available worldwide, your internet presence and visibility are critical to your success.

Pearl Lemon is the leading SEO agency with all the worldwide SEO professionals you need to give the most incredible experience possible for your international customers, clients, and target audiences, no matter where they are in the world.

We help software developers’ official app websites or portals run across the internet for different languages, regions, and countries. Your name will cover each market you desire to pursue and prosper as a worldwide brand by leveraging our experience and distinctive International SEO London technique.

App Store Optimisation

App Store Optimization is the process of increasing your app’s exposure in a mobile app store (the Apple App Store & Google Play). Aside from good app store rankings, the main concepts of ASO include an emphasis on click-through rate (CTR).

This implies you must persuade users to click on your app once they find it. You may accomplish this by optimising your app’s name, title, logo, screenshots, and rating. But it does not stop there.

After consumers click on your app and arrive at your App Landing Page, you must ensure that they download it or make a transaction. Conversion Rate Optimization is another term for the In-App Store Optimization (CRO) aspect.

You’re losing up on a chance to attract more organic traffic to your app’s page if you’re not employing ASO to improve your visibility.

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Mobile SEO

The ultimate purpose of mobile search engine optimisation, or mobile SEO, is to boost your app’s organic search exposure on mobiles and other portable devices such as tablets.

It is a procedure that ensures your app is mobile, user-friendly, and easy for search engines to crawl, index, and rank in mobile search results.

As a full-service SEO agency, we realise that while there are many parallels between SEO for desktops and SEO for mobiles when it comes to mobile search engine optimisation, there are a few technological components that are unique to mobile that must be handled.

If you want to see more of our services, you can check them out here or ask our SEO experts online.

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Talk is cheap, so we don’t just say what we can do – we can show you! Our SEO campaigns have a track record of not just ranking our client’s sites on page 1 of Google but much more besides. You can expect an improved user experience, more traffic, better conversion rates, increased brand awareness and more.

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What Our Clients have said about our SEO Agency.

Here at Pearl Lemon, we can help your company grow.

The engagement has led to an increase in inquiries through multiple channels. Pearl Lemon works closely with the internal team to ensure an effective collaboration. The team is open and transparent, providing a high level of customized service.
Lucy Russell
Director, Winova Properties
The engagement generated eight calls within the first month. Pearl Lemon establishes a seamless workflow to ensure consistent communication. Their professional team is enthusiastic throughout the process.
Leigh Ashton
CEO, The Sales Consultancy
Attendance to the event grew at a rapid pace, and a significant number of respondents gave positive feedback regarding Pearl Lemon’s approach. The team provided recurrent progress updates that clearly demonstrated their impact. Their knowledge and transparency set them apart from other vendors.
Lulu Laidlaw-Smith
VP Events & Sales, Paddington Works

To The Next Level!

As we employ Google Ads as an integral part of your app’s success, you can be assured that your app will grow in no time. Alongside other services for better visibility online, you’ll garner downloads massively in no time.

We at Pearl Lemon are passionate about serving and protecting your best interests as we optimise the Internet with our top-tier SEO skills. 

Let’s go to the next level as you employ us as your partner in SEO.

Schedule a call today with us, and let’s start your app marketing!


Search engines explore billions of Internet sites with their web crawlers, often known as search bots. A search engine navigates the web by downloading web pages and then following links on those sites to locate newly accessible pages. The bots are also known as spiders because they physically crawl across a web, following one connection after another.

When you launch an app, you need to consider:

  1. The app’s intent and how the target customers can use it. Will it be for gaming or any other function there is? 
  2. The app size is vital because of the current demand for app storage. Consumers tend to install the app with the least amount of space demand. 
  3. How you market your app. Here at Pearl Lemon, we can ensure that your app is adequately marketed through SEO techniques. As we grow closer, your app goes higher.

A customised SEO agency is well worth the price.

Bringing in SEO service is a significant step toward your website and business growth and enhancement. Paying for a high-quality service increases your chances of ranking and attracting more leads and sales.

ROI for a site or business might vary, but the higher a website ranks toward position one, the more people will notice it, visit your site, and convert to paying consumers.

Are you interested to hear from us? Book a call with us.