Pearl Lemon - SEO Agency London

Improve Site Visibility, Build Brand Awareness With Our SEO Agency for Office Furniture Companies

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If you run a furniture store, you’re probably used to transporting high-quality and perhaps pricey goods. You might have even opened an online furniture store due to that experience. And if you have, you’re headed in the correct direction!

If you haven’t already, now is the perfect moment to build a website to compete in today’s fast-paced market. Once your website is operational, monetising it through sales and attracting visitors through search engine optimisation (SEO) is important. It doesn’t matter if you have the best-looking website in your sector if no one can discover it, right?

Consider your website as more than just a platform for advertising your furniture company. Your website will connect you with potential customers if you have the right plan. Your potential customers will begin to see you as an authority in the furniture industry as you fill your website with high-quality, in-depth information, which means you’ve built trust with the group most likely to purchase from you.

However, those outcomes do not occur overnight; they result from a process. With that in mind, it’s best to seek help from an SEO expert.

Our experts at Pearl Lemon will closely collaborate with you, allowing us to create a bespoke SEO campaign aligned with your business goal. 

Call us today to learn more!

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Best SEO Practices For Office Furniture Stores

The UK spent nearly £15 million on furniture in the last year alone.

While the furniture market is doing well right now, that doesn’t mean that furniture stores should stop working to increase store traffic. According to a recent survey, 21% of UK consumers purchased furniture and household goods online in the previous 12 months, while 30% say they mostly look online for information about these products.

This means that search engine optimisation is an important skill for furniture stores. By investing in the right tactics, SEO can help furniture stores increase online and in-store traffic, resulting in increased revenue. 

It’s a win-win situation for everyone.

Here’s a handy guide to SEO for office furniture stores to help you boost your traffic.

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Use Local SEO

Because of the advantages of local SEO, even small furniture companies can compete with the market’s largest chains. Local SEO has the potential to increase more than just your online traffic. Local SEO, when used correctly, can increase foot traffic to your physical store location, making it one of the most useful SEO tactics your furniture store can employ.

Ensure your Google My Business page is set up and up to date to maximise your online and physical footfall. Check your locations’ setup, reviews, and opening times, and update your pages with new, high-quality photos.

Leverage Proper Keywords

Keywords are search terms that customers use to find your company. When you start using them on your website, you speak the same language as your potential customers, making it easier for them to find you.

While you incorporate keywords in your content, they should not be overused or crammed into the text. Going overboard like that makes pages unappealing to read, which can harm your SEO rather than help it. Using keywords naturally in your text reads much more smoothly, and both Google and your customers will appreciate it.

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On-Page SEO For Your Homepage And Location Pages

On-page SEO for furniture stores is simply a fancy way of describing your website’s content. This includes items such as

  • Your title tags 
  • Your meta description 
  • Your header tags (H1, H2, H3)
  • External and internal hyperlinks
  • Your images
  • And, generally, anything that can be put on a website page.

Why is on-page SEO important for furniture stores? Simply because Google cares about it. Your homepage is the most important page on your website (from a local SEO standpoint) for single-location furniture stores. Your location pages are the most important pages on your website for multi-location furniture stores.

When performing on-page SEO for these pages, you want to incorporate SEO-friendliness through keywords while providing the user with as much information as possible.

Be An Expert Or Find An Expert

SEO is important because search engines aren’t perfect. If you do not take steps to address their flaws, your website will suffer. For companies who struggle to find time to do SEO, it’s best to reach out to an SEO expert like Pearl Lemon. 

These agencies will handle your SEO needs fully, from creating a bespoke campaign to optimising your website, ensuring that your business and website get the exposure they deserve.

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What You Can Get From Our SEO Agency For Office Furniture Company

Aside from what is mentioned above, SEO comes with several strategies to perfect-which can be overwhelming at times. Good thing you have Pearl Lemon on your side.

We have trained individuals who are experts in all of these marketing sub-divisions with the various sub-divisions of digital marketing. Several businesses have relied on our SEO strategies and approaches, and their marketing efforts have yielded positive results. Here are some of the services we can provide. Let us know if you think something needs to be added to the list!

On-Page SEO

On-page SEO is a critical component of all SEO strategies. We can optimise your site for on-page SEO factors if you want to appear in Google searches (or other search engines like Bing or Yahoo! ). We'll concentrate on aspects such as the content, speed, and web design of your web pages. SEO strategies can also target off-page SEO features, as our SEO packages do.

Mobile SEO

Don't lose organic traffic because your site isn't mobile-friendly. Allow our Mobile SEO consultants to assist you in increasing mobile traffic to your website. Our globally diverse team will break down your current metrics and implement sound tactics designed to improve your SEO through our bespoke Mobile SEO optimisation services, drawing on over five years of Mobile SEO experience.

White Hat Link Building

Link building is how your website convinces other websites to "vouch" for your content by sending links to it. We use white-hat linking strategies (approved by Google) to get links to your website.

Local SEO

At its most basic, local SEO is the active practice of doing technical things on and off your website to rank for local searches. Pearl Lemon, a leading local SEO company, will develop a bespoke results-driven strategy to improve your SEO and increase conversions.


Let Our Professionals Help You

SEO for office furniture stores can have a real, measurable impact on your furniture business. The more steps you take to increase your visibility and traffic, the more likely you will gain an advantage over your competitors and see a positive impact on your bottom line.

If your office furniture company wants to take its SEO strategy to the next level, Pearl Lemon experts can help. Our expert-driven SEO services generate revenue and assist you in realising the full potential of your websites.

Interested in learning more? Contact us today!

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Talk is cheap, so we don’t just say what we can do – we can show you! Our SEO campaigns have a track record of not just ranking our client’s sites on page 1 of Google but much more besides. You can expect an improved user experience, more traffic, better conversion rates, increased brand awareness and more.


What Our Clients have said about our SEO Agency.

Here at Pearl Lemon, we can help your company grow.

The engagement has led to an increase in inquiries through multiple channels. Pearl Lemon works closely with the internal team to ensure an effective collaboration. The team is open and transparent, providing a high level of customized service.
Lucy Russell
Director, Winova Properties
The engagement generated eight calls within the first month. Pearl Lemon establishes a seamless workflow to ensure consistent communication. Their professional team is enthusiastic throughout the process.
Leigh Ashton
CEO, The Sales Consultancy
Attendance to the event grew at a rapid pace, and a significant number of respondents gave positive feedback regarding Pearl Lemon’s approach. The team provided recurrent progress updates that clearly demonstrated their impact. Their knowledge and transparency set them apart from other vendors.
Lulu Laidlaw-Smith
VP Events & Sales, Paddington Works


Yes, if implemented strategically, the right SEO strategy can boost your conversion rate and increase sales. A good SEO strategy from agencies will assist you in reaching out to potential customers, attracting the right users to your website, and streamlining the sales process.

A variety of factors determine SEO pricing. SEO services typically cost between $1500 and $5,000 per month, with consultants charging between $100 and $300 per hour.

It usually takes 6-12 months to see the full effects of an SEO campaign.