Sales Outsourcing Agency
Whatever they offer, or wherever they operate, no business can survive without sales. However, generating the level of sales needed for a business to thrive is not only increasingly challenging, but also very time and resource intensive.
Pearl Lemon is a pioneer and leader in the field of intelligent sales outsourcing. As a leading sales outsourcing agency, we have always worked with the concept that transparency on both a professional and personal level is what forms a solid basis for growth since our company’s inception. This is firmly embedded not only in our company culture, but also in the relationships we cultivate and maintain with our clients.
Our sales professionals come from a variety of backgrounds and have vast experience at every stage of the sales process and across a huge range of industries and verticals. We can boast a strong organizational culture with sales teams established in a wide range of locations across the United Kingdom, the United States, and around the world.
All of this means that whatever the size of your business, where you are located or what you sell, if outsourcing sales makes sense for your business – and for an increasing number of businesses looking to become more agile while remaining competitive – working with Pearl Lemon for outsourced sales may be just what you need to get – and stay – ahead of your competition.
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What is Sales Outsourcing?
The transfer of responsibility for the B2B sales process to an outside entity in order to build a specialized sales team representing a product or solution directly to the organization’s customers is known as sales outsourcing. The sales outsourcing agency will be in charge of hiring, training, and managing your sales personnel as if they were a part of your company, and will present themselves to prospects as your brand.
Sales outsourcing is an excellent option for many businesses, but it does call for a high level of trust between the client and the sales outsourcing agency. As we just mentioned, the sales team will be representing itself as YOUR BUSINESS, so you need to be sure that they will do so in the best possible way.
Why Trust Someone Else to Handle Your Sales?
Why would any firm choose to entrust such a crucial aspect of its future growth to an outside organization?
The answer will vary, but our outsourced sales clients often fall into one of three types:
Small Businesses
The client’s current management team may be experts in their disciplines or capable of creating a fantastic product or providing an exceptional service, but they are unable to develop their brand or its offerings beyond a certain point, as they are simply not salespeople.
The client may have hired sales representatives in the past, but with only minor to moderate success. This cycle of turnover eventually leads to the awareness that the problem isn’t necessarily with the salespeople, but rather with their lack of skill in managing and leading their sales team to success.
Similar to the example above, the administrative burden may be too much for a small business owner to handle at this time, considering their current stage of operation and workload. It’s possible that they don’t have the time, resources, or support employees to handle the sales team’s recruiting, training, or monitoring, all of which can be both time and resource intensive.
Mid-Sized Businesses
As an outsourced sales agency, we are frequently called by businesses that have a presence in a specific geographic region but are having difficulty expanding into new markets, or who want to launch a new product or service as quickly and efficiently as possible.
Perhaps a company already has a sales force that is swamped with inbound orders and can’t devote more time to lead generation or lead qualification. Working with an outsourced sales agency allows businesses to expand their sales team in a matter of hours rather than weeks or months and without the upheaval and hassle that adding full time, in house sales staff brings with it.
Businesses Looking to Go Global
The digital world has opened up a slew of global sales opportunities for businesses of all sizes, but taking advantage of them in terms of sales can be particularly challenging. However, by outsourcing those sales efforts to a sales outsourcing agency with global experience you can broaden your horizons very quickly.
We are frequently called by international organizations looking to quickly offer their brand, service, or solution to markets in new countries, similar to an established business looking to break into a new territory domestically.
Given our comprehensive expertise and presence in markets all over the UK, US Europe, Asia and Africa, businesses often approach us to manage their sales teams on their behalf because they do not yet have a presence in those markets but feel that what they have offer would be salable there.
We represent clients from various time zones all around the world. This disparity can frequently create a barrier that inhibits their existing management staff from successfully leading and supporting their overseas team.
Of course, the preceding is only a small snapshot of many reasons why a firm would consider outsourcing its sales process. A more succinct way of putting it is that outsourcing sales helps businesses to focus on their core competencies while outsourcing providers give support in areas where they may lack direct experience or understanding.
Sales outsourcing also provides scalability, speed to market, and staff flexibility, as a sales outsourcing agency can augment a portion of a business’ sales efforts if the workload for their existing sales staff is heavy and the organization does not want to hire more people.
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Ready To Get Started?
If you are struggling to make the sales you need to in order to sustain and grow your business, or your current sales staff needs additional help and support, or even if you need help breaking into new markets, Pearl Lemon can help. Contact us today to learn more about the services we can offer you as your sales outsourcing agency. We think you’ll be impressed.
