Get More Surgeries Done By The Day With Our SEO For Surgeons
As a surgeon, we know that your job is to operate on patients and not market yourselves online. We know that most likely, you are depending on your name being spread in the medical field so that more clients will come in.
However, that is no longer effective in this day and age. There may be some referrals to you, but that doesn’t come as often as they would, right?
For that reason, you need SEO.
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Importance Of SEO For You
SEO or search engine optimization makes it easy for search engines to see your name and skills as a surgeon through optimizing your website.
Search engine algorithms are built to provide the best answers to whatever users are searching for. And for more patients to see you, you need to make sure that these search engine algorithms will recognize your website.
You need to be recognized and be part of the top results because on the first page alone, the first five organic results account for 67.60% of all the clicks.
With that amount of possible exposure online with filtered users, you’re guaranteed to have high conversion rates.
Aside from making you visible among patients, here are other significant benefits that you’ll get if you employ this strategy.
1. More Private Patients
Individuals that are not constrained by their healthcare insurance plans have the freedom to study and pick any surgeon they desire. With SEO, your site will appear on the first page of search engine results to get the attention of these private pay patients. This will allow you to build a patient base that includes a suitable combination of private and managed care individuals.
2. Enhanced Traffic
The essential advantage of a solid SEO plan is that it incorporates high-quality content that can boost your website’s organic traffic When people naturally click on your site without the help of paid ads or PPCs, your site generates more organic traffic. This also means that you won’t need to pay for other marketing methods.
3. Entices The Market
One of the advantages of SEO is that it can assist you in attracting patients who are currently seeking you out in the online market. When a patient searches for a surgeon online, your SEO campaign aims at the treatments and conditions they’re browsing for. You will engage with internet users that have a high chance of becoming long-term clients for your clinic or hospital.
4. Outranks Rivals
Needless to say, if you’re on the top recommendation of search engine results, you’ll be able to outrank your competitors. Since more people would be coming to your clinic for consultations, surgeries, and after-care advice– you’ll get all the attention away from your rivals.
Site Design & Optimization
Site design is about how your website looks, navigation, features, and backlinks work. Your website must give your customers the best services and not headaches. Our experts can do the work of both revamping and optimizing your website’s aesthetic and functionality so that search engines will have an easy time crawling on your site. Make it easier for your users so that they’ll also get satisfaction from your online interface.
High-Quality Medical Links
No man is an island, and that also goes for your business. The more sites that refer to your business website, the more credibility you’ll gain online. If other sites refer to your site whenever there is related information, that imposes the concept of trust– and therefore, other people online will trust you as well. Pearl Lemon will get the best backlinks there is to get for your business. Be the most revered medical site online by forming more links that lead to you.
SEO Audit & Analytics
Data is essential in improving your business. The more we know about your site performance, the better we can optimize it. At Pearl Lemon, we do SEO analytics and audit reports where our experts can analyze your SEO to identify which ones are working correctly and which aren't. We'll conduct a complete and precise SEO audit for your website within 48 hours and provide customized suggestions for your site.
Most people don't browse on their laptops or PCs. They look for the things they need through their mobile phones. The same goes when looking for surgeons. We can improve your organic search visibility on mobile phones and other handheld devices such as tablets with mobile SEO. We can scale your site so that it’s still good-looking and functional when people visit it through small screens.
Online Competitor Analysis
It's a tight competition in the digital world, and you'll need every information you can to get that competitive edge. We'll assist you in identifying other surgeons that are also selling into your target markets. This process will assist you in determining the appropriate niche and target customers for your brand while also putting a pedestal on what your rivals do.
A search engine's goal is to assist a user in finding sites that are relevant to their search queries. This includes making sure that the suggested sites load rapidly compared to others. If several issues hinder your site, you might see fewer people visiting you. Our experts can examine your site's speed problems and improve them so that your website can reach more people online.
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Talk is cheap, so we don’t just say what we can do – we can show you! Our SEO campaigns have a track record of not just ranking our client’s sites on page 1 of Google but much more besides. You can expect an improved user experience, more traffic, better conversion rates, increased brand awareness and more.
What Our Clients have said about our SEO Agency.
Here at Pearl Lemon, we can help your company grow.
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Gaining new patients is one of the most challenging tasks that surgeons confront.
After all, you’re not a marketing or PR expert that constantly looks for customers.
Even if some people still prefer recommendations from other pleased patients and medical experts, most individuals prefer to do their research when looking for a surgeon.
Due to modern-day technology and innovations, most patients now conduct a simple web search for expert surgeons in respective medical fields.
To be in front of those looking for expert surgeons, you’ll need to optimize your site to its full potential.
Here at Pearl Lemon, we can do that for you. You’ll get more appointments each month from patients that booked you online.
SEO is necessary to grow your practice and help more patients. Getting new patients used to be quite simple for doctors. They’d just be good in what they do, and medical referrals will do the trick. That was it. But nowadays, people don’t like ads. Especially if it’s an online advertisement that suddenly pops up out of nowhere. People look for surgeons, in today’s age, through the internet. They simply go to a search engine and type in “expert surgeons”. Multiple results would quickly show without hassle. For your services to be seen online by many people, you must top the search results with SEO.
SEO can get you more patients because it connects you with more people. More people will be drawn to seeing your site online by topping the search results in search engines. The more people who can see your services, the more likely they will choose you as their surgeon for the operation.
Yes, you should. In fact, you should do it frequently. Blogging keeps your site fresh, reliable, and relevant. The more material you write and post, the more search engine bots crawl your site. You don’t have to write a new blog article every day. Once a month is the least, but once a week is advised if you are serious about SEO. Of course, more is always appreciated if you have the relevant knowledge to give. But if you’re skeptical about your writing skills and your commitment to posting new blogs, Pearl Lemon can do that for you.
Here at Pearl Lemon, we use different tools and platforms to identify the best keywords in your field. These tools will help us collect the general keywords that users search. We then filter out these keywords into a set that will match your services, product, or brand.
Our services vary on a case-to-case basis. Pearl Lemon understands the unique needs of each client that we have. That is why we do not offer a singular plan to everyone– our experts will customize every plan to each client we will be working with. Talk to our team of experts to learn more about our rates.