Pearl Lemon has worked on SEO, content, web and growth projects across different sectors since 2016. This collection helps buyers inspect the work and understand what different kinds of evidence actually establish. These are predominantly company-authored cases, not independent client reviews or independently audited analytics.

Four selected historical SEO projects

OAL Group — industrial video SEO audit

A 2017 commissioned video-marketing and SEO audit for a food-manufacturing automation business. The account distinguishes its £600 paid audit from historical reported visibility estimates and feedback. Evidence: delivered scope, recollected conversations and unverified outcome estimates.

True Influence — B2B ABM SEO consulting

An extended technical SEO, content and search-marketing support programme. Company-created historical video. Evidence: company-documented workstreams, with commercial attribution separately qualified.

Nerds Collective — tracked keyword growth

In an approximately six-month historical period, Pearl Lemon reported tracked Top 3 keywords rising from 5 to 11 and Top 10 keywords rising from 17 to 36. These are ranking-count changes, not a sales figure. Historical video presentation. Evidence: reported ranking snapshots.

The Running School — technical and local SEO

Historical SEO work on existing pages and technical search improvements. The original account describes an Ahrefs Domain Rating change from 26 to 31, as well as seasonal brand-demand considerations. Company video. Evidence: historical agency-reported tool metrics.

Three additional anonymized historical cases

These accounts describe firsthand work without identifying the historical client where publicity rights are not established. Their metrics are attributed to the original agency narrative, not presented as independent audits.

Specialist publisher — on-page SEO, AMP and reporting: historical technical publishing work, with reported period-specific organic movement.
Nonprofit consultancy — email marketing and resend analysis: historical engagement counts, including limitations in what opens and clicks establish.
B2B sales software — technical content and rankings: a paid SEO engagement with reported end-of-month search movement.

What each type of evidence means

Historical company recollection: experience reported from past work and client conversations, not a verbatim customer endorsement. Agency metrics: measurements reproduced from historical accounts, not necessarily independently audited. Independent reviews: feedback available directly on platforms outside the Pearl Lemon website. Revenue and sales: only attributed when a defensible source supports it. We never equate keyword movements or email opens to sales automatically.

Compare this collection with our independently hosted SEO review analysis, review and company-evidence guide and complete case-study archive.

Questions worth asking before hiring an agency

Which exact deliverables were completed? Which recommendations remain proposals? What dates and baselines underpin the results? Are these company-reported or independently reviewed? Are rankings, clicks, enquiries and sales distinguished? Historic experience demonstrates capability, but does not guarantee future results.

Compiled 13 October 2026 from publicly available Pearl Lemon case-study accounts. Most links point to company-controlled narratives and should be interpreted accordingly. No new client consent or independently audited certification is implied.