How Inglasia Farmer Achieved 98/100 Site Health and Global Expansion
Inglasia Farmer Solutions, a UK-based pharmaceutical brand, partnered with Pearl Lemon for a focused six-month SEO campaign beginning in October 2024. The goal was simple: improve visibility, strengthen technical SEO, and grow keyword rankings in a competitive pharmaceutical landscape.
The campaign performed so well that the client renewed early, expanded their SEO scope into Europe and the Middle East, and began investing in international website development all driven by clear ROI and consistent ranking growth.
About Inglasia Farmer Solutions
Inglasia is a pharmaceutical company offering advanced medical and pharmaceutical solutions across the UK. When they approached Pearl Lemon, they were looking to:
- Improve rankings for pharma-specific keywords
- Increase organic impressions and clicks
- Strengthen their technical SEO foundation
- Improve site health and crawlability
- Prepare for multi-region SEO expansion
The brand needed a long-term SEO partner capable of delivering consistent, transparent growth and Pearl Lemon became that partner.
Key SEO Results (Most Recent Report)
From the latest weekly performance:
Growth Highlights
- Clicks increased from 4 – 10 in just 7 days
- Impressions exceeded 7,010, showing stronger visibility
- CTR remained stable, indicating targeted traffic
- Site Health Score improved to 98/100, confirming near-perfect technical optimisation
- Zero decreases across all KPIs
Every major metric is trending upward week after week a sign of steady, compounding SEO success.
What Drove These Results
Pearl Lemon executed a structured SEO roadmap covering:
Technical SEO
- Removing critical errors
- Improving mobile performance
- Strengthening index coverage
- Cleaning up sitemaps & metadata
- Enhancing Core Web Vitals
- Stabilising crawl behaviour
Outcome: 98/100 site health score
On-Page & Content Optimisation
- Updating existing pages for target keywords
- Optimising pharma-specific landing pages
- Improving headings, structure, and content depth
- Enhancing internal linking
Keyword Strategy
- Focusing on UK-specific search terms
- Expanding long-tail keyword coverage
- Improving rankings for competitive pharmaceutical topics
Reporting & Transparency
- Weekly SEO reports
- Clear explanations of metrics
- Visible improvements delivered every single week
The client consistently praised the reliability and communication of the Pearl Lemon SEO team.
International Expansion: Europe & the Middle East
Due to the campaign’s success, Inglasia requested:
- SEO expansion into Europe
- Keyword optimisation for Middle Eastern markets
- International site architecture
- Dedicated regional pages
- A multi-office homepage structure
Pearl Lemon began developing:
- Region-specific pages
- A location-based homepage with country selectors
- A new international SEO roadmap
- A long-term technical implementation plan for multi-region visibility
This marks a major upgrade from UK-only optimization to multi-continental SEO.
Bonus: Complimentary Paid Media Support
- As a gesture of appreciation for long-term loyalty, Pearl Lemon provided free paid media support, helping boost brand visibility beyond SEO.
- This added value deepened the client relationship and showcased the multi-channel capabilities of the Pearl Lemon team.
Why Inglasia Stayed With Pearl Lemon
Inglasia renewed and then expanded because of:
- Consistent keyword ranking improvements
- Noticeable increase in clicks, impressions, and visibility
- Significant technical SEO gains
- Strong communication & weekly reporting
- Long-term strategic vision
- Clear, measurable ROI
- A proactive team providing forward-thinking recommendations
The client remains enthusiastic and continues to trust Pearl Lemon with larger, international initiatives.
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