Best SEO Services for Plumbers

If you’re running a plumbing business and relying on referrals, flyers, or the occasional Facebook post to get leads, then you’ve got a slow leak. And leaks cost money.
We’ve worked with plumbing companies in tough markets. Cities where five other guys have almost the same business name as yours. Where ads are expensive, and everyone’s “top-rated” with 4.8 stars.
You don’t need another marketing trick. You need outcomes that show up on the books, not just stress you out. We bring in the inquiries that keep your vans moving, your techs busy, and your invoices flowing.
If you’re tired of seeing your competitors at the top of Google while you’re stuck trying to figure out what went wrong, book a consultation. No sales nonsense. Just straightforward insights.
Our Services (And How They Work for Plumbing Companies)
We fix the problems that keep plumbing businesses from showing up when homeowners are ready to hire. Whether your site’s buried past page two, your Google Business Profile is flatlining, or competitors are outranking you with half the skill, we solve it with focused SEO made for plumbers. Everything we do is built to bring in more local calls, more booked jobs, and more revenue, without you wasting time guessing what’s broken.
Local SEO Targeting for Service Areas
Your clients don’t care that you’re the best plumber in the state — they need help in their neighborhood. We target your service areas using geo-specific landing pages, Google Business Profile optimization, and local citation building. This gets you into the 3-Pack (top 3 Google Maps spots), which brings in 70% of all local clicks according to BrightLocal.
We also set up proper schema markup (NAP consistency, localBusiness, review snippets) to push your trust signals straight into the SERPs. Miss this, and Google skips you.
Your problem: You’re not ranking in towns you actually service.
Our fix: We map keyword clusters to each local target, apply siloed internal links, and use location intent modifiers to build relevance.


On-Page SEO for Service-Based Pages
Most plumbing sites look like they were written by a robot. We rebuild your core pages around keywords like “emergency plumber in [city]”, “hot water repair”, “toilet installation near me”, and more.
We audit every header, meta title, URL slug, image tag, and paragraph for keyword density, semantic variation, and conversion alignment. Our pages don’t just attract clicks — they get the phone ringing.
Your problem: You’re getting some traffic, but nobody’s calling.
Our fix: On-page SEO tuned to buying intent, not blog fluff.
Technical SEO and Core Web Vitals
You might think your site loads fine. Google thinks otherwise.
We fix the crawlability issues that tank your rankings — bloated JS, slow server response, render-blocking resources, poor CLS, and LCP values out of tolerance.
Using tools like Screaming Frog, Sitebulb, and Google Search Console, we tear your site down to the nuts and bolts and put it back together clean. Schema. Sitemaps. Canonicals. It’s all covered.
Your problem: Google doesn’t even index all your pages.
Our fix: We get your tech stack clean and compliant.


Google Business Profile Optimization
This is your #1 local asset — and most plumbers treat it like a side note.
We handle category selection, service listings, geo-tagged photo uploads, post scheduling, Q&A seeding, and structured reviews. We also build out consistent NAP citations across the top 60 directories.
Your problem: You show up on Google Maps… below the fold.
Our fix: We build authority, relevance, and proximity to push you into the top 3.
Conversion Rate Optimization (CRO)
Traffic means nothing if it doesn’t convert.
We apply real conversion layout strategies: heatmap analysis, above-the-fold phone buttons, trust signals (review embeds, certifications), FAQ schema to win featured snippets, and call tracking setup (so you know exactly what worked).
Your problem: Visitors land — and leave.
Our fix: We turn that attention into action.


Reputation Management & Review Building
You need volume, velocity, and variety in your reviews. We don’t buy them. We build systems using automated follow-ups, text/email review tasks, and a funnel to Google, Facebook, and Yelp.
We flag and remove spam reviews. We keyword-optimize responses. We even monitor sentiment to stop problems before they go public.
Your problem: You’ve got 3 reviews from 2019.
Our fix: A system that keeps reviews flowing — and your profile fresh.
Backlink Acquisition
We’re not talking about junk directories. We’re talking about relevant, contextual links from trusted domains.
We build citations on plumbing industry sites, guest post on contractor blogs, and place niche edits on high DA domains. Plus, we disavow the spammy crap dragging you down.
Your problem: Competitor sites rank higher even with worse content.
Our fix: We give your site the link authority Google respects.


Competitor SEO Analysis & Keyword Tracking
We reverse-engineer what’s working for your competitors. Which keywords bring them traffic.?Where tare hey’re getting links. How their pages are structured. Then we do it better.
We build keyword tracking dashboards using Ahrefs, SEMrush, and Accuranker so you can see the movement week-by-week.
Your problem: You don’t know what your competitors are doing.
Our fix: We expose the gaps — and then close them.
What You’ll Gain by Working With Us
- Increased local visibility: Get seen by people looking to hire now
- Better quality calls: No more tyre kickers or price shoppers
- Higher conversion rates: More leads from the same amount of traffic
- Data you can track: Know what’s working and what’s not
- Faster loading sites: Get technical errors fixed before they kill your rankings
- A system that keeps delivering leads without babysitting it

Technical FAQs
You’ll usually see measurable ranking improvements within 60–90 days. Local map visibility can improve even faster with citation and GBP work.
Build out unique service pages targeting each location, with localized schema, NAP consistency, and a siloed site structure to build topical authority.
Possible indexation issues, poor crawl budget usage, or blocked resources in robots.txt. We identify and resolve all of these during our technical audit.
Yes. Google evaluates authority over time. Consistent, relevant links help maintain rankings and defend against competitors.
Through a mix of GBP optimization, review velocity, local citations, and proximity relevance. Our local SEO system is built specifically for this.
On-page deals with keyword usage and content structure. Technical SEO handles backend issues — speed, crawlability, indexing, code efficiency.
Yes. Ranking organically for high-cost PPC terms lets you cut budget on those campaigns while still getting traffic from them.
Stop guessing what’s wrong with your SEO
We’ll show you exactly what’s broken, what it’s costing you, and how we can fix it. Fast.
You’re not paying for fluff. You’re paying for results that actually put money in your bank account. That’s what we do. Let’s talk.