One thing that has changed the most in the world of content writing is SEO. It has greatly impacted the way that content writers produce and publish their work online.
Now, there’s a need to make sure that your content ranks for specific keywords in order to rank higher on search engines.
This is more important now than ever before because there are billions of websites and millions of blogs available online now.
There’s way too much competition, and tech developers are doing their best to develop tools to help people like us optimize content and rank content higher on search engines.
Page Optimizer Pro is a good example of this. It is an advanced on-page SEO tool that makes improving your content SEO much simpler.
In this article, you will find out more about this software, what it does, what it can do for you, and whether it’s worth investing in. Let’s jump right in!
What is Page Optimizer Pro?
Every SEO team, copywriter and web marketer needs to optimize their web pages for Google search engines. That’s just a given.
The problem is, it’s a complicated process. Page Optimizer Pro is an on-page SEO tool that makes this process easier for its users.
By just using Page Optimizer Pro, users can get real metrics and data to optimize their content. This can be done for website landing page copy, blog articles, and other forms of online content.
It all has to be optimized to rank highly on Google and stand out from other competitors.
What Page Optimizer Pro does, is to analyze all the competitors based on your chosen keyword.
When you input a keyword and run it through the system, Page Optimizer Pro analyzes the competition and sends you a detailed report.
This is done in less than 3 minutes, to be honest, but the maximum wait would be 3-5 minutes. What this tool does is analyze a competitor’s content based on the keyword that you searched.
As you can see, my target keyword was “medium article rank,” now here is the content brief:
This content brief shows me how my content compares to that of my competitors. I’ve gotten a lousy 29.7% score that shows me that there is a lot to improve on before publishing this content.
This process can be confusing for people who are not familiar with using SEO tools. Page Optimizer Pro is not very beginner-friendly, and it was a steep learning curve for many other content writers and me.
Perhaps it was designed by SEO professionals for SEO specialists. But after a few tries, you’ll be able to understand the Page Optimizer Pro “language.” Fret not!
How does Page Optimizer Pro work?
All that was done in the previous sections can be used for Google documents or even website pages.
This is really useful because it means that you can improve every page on your website using Page Optimizer Pro to show you how to rank better for that keyword.
The way it works is by using several tools to give users more insight into what their content looks like and how it can be improved.
In general, it can be broken down into three simple steps.
Step 1: Download the Page Optimizer Pro Chrome Extension and load your desired page. This can be a Google Doc or a website page. For this example, I’ll use a Google Doc.
I often choose the express setup because, you know, who has the time? Once you click on this, you can choose which keyword you are trying to rank for. In this context, I want to rank for the keyword “Pinterest SEO.”
Step 2: Once this is done, the tool will analyze the competitors based on the keyword that was searched for. When this is done, you can then paste the link to your Google Doc or website page link for Page Optimizer Pro to analyze it.
It takes a while for the content analysis to be ready, about 2-4 minutes to be exact. But it’s worth the wait because this is an important step to optimizing content.
This is my score, yikes. It shows that a lot of work needs to be done.
Which bring us to the next level.
Step 3: Use the Page Optimizer Pro Chrome Extension on your browser as you edit your content using their recommendations.
When you use the Chrome Extension, it’s very common to find that the optimization score changes. It jumped from 0.3% to 7.4%, which is quite a big difference!
That may just be a glitch in the system, but it does happen all the time, so don’t take your first optimization score as Gospel (just FYI).
The purpose of this step is to see how the content can be improved, and this is where Page Optimizer Pro truly shines.
The Chrome Extension shows you what steps to take to increase your optimization score. For example, I should change the title to clearly have the phrase “Pinterest SEO.” In the subheadings, I should use that phrase at least 2-4 times within the entire document.
The best part is, as you implement these changes, you see your optimization score go up in real-time.
Within the main content, it shows that my current word count is 778, and I should aim for 2,588. This is based on competitor analysis and the fact that Google has a general preference for longer-form content.
Another element to pay attention to is the important terms. I should use the term “Pinterest” and “SEO” at least 57 times in the whole article to really make a dent in my optimization score.
See how this works?
It makes you think critically about how you’re choosing keywords, how often they’re being used, and where they are being used. This is critical for content optimization.
This is what it looks like on Google Docs; it’s just neatly on the corner of my screen showing me what to do. When it’s time to implement changes, you can just minimize the screen as necessary.
Believe me when I say that this takes time to get used to. I’d highly recommend doing this after every article you write before publishing it. It will make a significant difference in the way your content ranks online.
Who is Page Optimizer Pro for?
The real question is, who doesn’t benefit from Page Optimizer Pro in this digital era?
All businesses have to publish online content in one form or another; this creates a lot of competition and an overflow of content. This also means that it is much harder to produce content that ranks well on search engines.
That’s why I think it’s useful for anyone producing online content. More specifically, Page Optimizer Pro is great for:
- SEO professionals
- Digital marketers
- Bloggers and content writers
These are the main targets that can truly benefit from using Page Optimizer Pro. But like I said, it’s useful for a lot more people than this.
To put it simply, as long as you produce online content, you need to get it optimized! And if you need to get it optimized, then you need…yes, you guessed it…Page Optimizer Pro.
The pricing plans are divided into two sections: single-user plans and agency plans.
Here’s what the single-user plans have to offer:
- Unlimited ($39/month)
- Premium ($30/month)
- Basic ($20/month)
Here’s what the agency plans have to offer:
- 1-5 subscription accounts ($78/month)
- 6-10 subscription accounts ($89/month)
- 11-20 subscription accounts ($99/month)
All of these plans give you differing amounts of access to:
- Unlimited reports per month
- Unlimited domains
- White label PDF reports
- Exact keywords recommendations
- Schema optimization recommendations
- Support of 61 languages
- Automatic competitor search
- So much more!
Each plan has a full-stack of incredible features that provide deep analyses of your content and how to optimize it. You can have a 7-day free trial that you can cancel at any time.
The free trial is a good opportunity to try Page Optimizer Pro out for yourself to decide whether or not to commit to it.
Pros & Cons of Page Optimizer Pro
These are the Pros of using POP:
- Excellent content optimization features
- Detailed keyword competitor analysis
- Great for content writing teams
- Efficient POP Chrome extension
These are the Cons of using POP:
- Page optimization scores are sometimes inaccurate
- It doesn’t help with link building strategies
If you haven’t noticed by now, I’m a huge fan of Page Optimizer Pro. It has its weaknesses and technical issues, for sure.
But…this software can truly take content optimization to the next level. It’s very useful, especially for content writers and copywriting professionals.
It can really help you make your work stand out from the crowd because it makes the content SEO-friendly, which is an element we writers often ignore.
All around, it is useful for SEO agencies and digital marketers as well. Overall, Page Optimizer Pro has a lot to offer, and it’s worth a try!
The good thing is, the paid packages aren’t too outrageous, so it’s possible for individuals to invest in it to boost their content for their own personal websites as well.
The final verdict is: Page Optimizer Pro scores 95%
If you want other alternatives for content optimization, try using MarketMuse.
But if you like this tool, then you can sign up for Page Optimizer Pro here.