What is Search Engine Optimisation?
It is the process of refining your website so it is easily understood by Google and therefore works favourably in terms of Google ranking it higher in their search as Google feels it would be to the benefit of their users – your potential customers
How does it work?
- Page Speed
- Meta Tags for pages
- Alt Image text
- Use of H1/2/3 tags
- Keyword rich, natural content production
Inbound lead generation from third party sites Guest blogging.
This list isn’t exhaustive but the ultimate aim is to rank your website higher in Google – and make the experience of using your website a great one.