You’ve probably heard of Domain Authority (DA) whether you’re a seasoned digital marketer or brand-new to the realm of SEO. Many SEO strategists utilize the DA metric, which has a long history in the SEO field, to analyze and estimate the ranking potential of websites. Domain Authority is also seriously controversial and often frequently misunderstood. …
The BIG Pearl Lemon Guide to Increasing Your Domain Authority Read More »
Don’t want to spend money on yet another expensive software or SAS product, but are unsure of how to examine all of your data in one location? Or how to make others understand the data you’ve been gathering to prove your worth as a service provider? All of us have been there. This is a …
Pearl Lemon Ultimate Guide to Google Data Studio Read More »
Where is the Google Knowledge Panel Displayed? What is Contained in a Google Knowledge Panel? Where Do Google Knowledge Panels Come From? How Does Google Decide Who or What Gets a Knowledge Panel? The Problem with Google Knowledge Panel for Person Treating Google Like a Child Three Steps to a Google Knowledge Panel for Person …
Google Knowledge Panel for Person: How to Get One and Why You Should Read More »
You might wonder whether your copy or article needs an image if you run a website, blog, or write for an online publication like a newspaper or magazine. “Yes” is always the response. In addition to bringing content to life, images help your website’s SEO, and in more ways than you might think. Properly optimised …
SEO For Google Images: Pearl Lemon’s Ultimate Guide Read More »
Introduction Creating a brand-focused SEO strategy forces you to rethink everything you thought you knew about audience reach. In fact, you might already be asking a few questions like: Where does customer-centricity come in? Does search intent still play a role? Do we still factor in competitor analysis? Here’s the deal. Being brand-focused doesn’t mean …
Introduction Search engine optimization is certainly one of the most effective marketing investments. It brings traffic to your site and gradually reduces the need for contextual advertising. However, many SEO strategies prove themselves useless over time. Why? Algorithms are constantly updated, and thus, one needs to consider plenty of details to get into the TOP …
Healthcare SEO Cares Believe it or not, no tongue can really tell how many people are searching for their diagnosis on the Internet at this very moment. Apart from trying to find information on their current state of health, people are eager to find the best and closest option to be consulted and solve the …
Top 6 Things You Should Know About Healthcare SEO Read More »
Introduction SEO has become the driving force behind success in today’s eCommerce environment, but it’s also one of the most complicated and confusing elements to grasp and conquer. To help you navigate this complex world of online marketing, we’ve put together this complete guide to eCommerce SEO, optimization and best practices. What Is Search Engine …
The Complete Guide to eCommerce SEO, Optimization & Best Practices Read More »
Landing page SEO is something most marketers don’t keep in mind when creating one. And, if we’re honest, it’s not optional nowadays. A landing page’s aim is to generate leads by gently nudging them down the funnel, allowing them to see a brand’s value proposition without facing any unwanted distractions. So, how is the statistic …
How to Use a Landing Page Builder to Boost Your SEO Strategy Read More »
When launching a new domain, there’s a lot to think about. However, one of your chief concerns should be getting this new domain optimized for SEO. SEO stands for search engine optimization. It’s a series of content tweaks both on and off your pages that tell search engine bots what you do to help you …
